Product Placement Perils

We went to see a movie last night, and there was an ad before the previews for an energy drink. The ad showed a truck with the drink's logo driving through a neighborhood, gathering a train of macho followers -- bikers, hot-rodders, weight-lifters, wrestlers, etc. The slogan at the end of the ad was "Let your man out."

The movie? TransAmerica.

(I'm guessing that wasn't quite the message the sponsors had in mind...)